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Kupferman.com is maintained by Mark Kupferman of Orlando, Florida (USA) and features reviews, news and trends in marketing research technology as well as other topics and subjects that interest Mark.
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Tag Archives: online-communities
Teen Mobile Research Panel Introduced
The N, MTV/Nickelodeon’s evening network for teens, has announced an alliance with mobile community provider mbuzzy.com to create a teen wireless research panel using the mbuzzy technology platform beginning in January. The program, to be called "Teens Everywhere" will allow … Continue reading
Using Blogs as Communities for Research
Better Business Blogging discusses a recent BusinessWeek article about the trend among high profile companies such as GSK, Kraft and Hewlett Packard of using online communities to research the perception of thier brands and the development of new products. Read … Continue reading