Posts Tagged ‘online-communities’

Teen Mobile Research Panel Introduced

Tuesday, December 12th, 2006

The N, MTV/Nickelodeon’s evening network for teens, has announced an alliance with mobile community provider mbuzzy.com to create a teen wireless research panel using the mbuzzy technology platform beginning in January. The program, to be called "Teens Everywhere" will allow the alliance to conduct research with 10,000 teen panel members via their mobile phones on a variety of topics, ranging from network programming to advertising to events and other information.

Read the full press release at Yahoo.

Using Blogs as Communities for Research

Monday, September 25th, 2006

Better Business Blogging discusses a recent BusinessWeek article about the trend among high profile companies such as GSK, Kraft and Hewlett Packard of using online communities to research the perception of thier brands and the development of new products.

Read the full post at Better Business Blogging.