Tim Macer recently reviewed GMI’s Research Analyzer in the February 2007 issue of Research Magazine. Research Analyzer is a fairly easy to use package for analyzing your data and creating reports without the usual hassle that comes from a more "statistical" program like SPSS. Basically, take everything you would do to analyze your data in Excel or SPSS and develop a program that is specifically designed to streamline the process and you get GMI Analyzer. Tim gave the program a 3.5 out of 5 for ease of use; a 4.5 out of 5 for cross-platform compatability; and a 4 out of 5 for value for money.

Tim liked the fact that GMI Research Analyzer is easy to master without taking a class; it has an intuitive drag-and-drop interface; it neatly combines online data serving with offline convenience; and it has a serious range of analytical capabilities. He didn’t like the fact that controlling the look and feel of the output could be difficult; that it dosn’t support the making of blanket changes to tables and charts that are already set up; and he didn’t think there was enough documentation.

Compare GMI Research Analyzer to SPSS Desktop Reporter and web-based MarketSight.

• Read Tim Macer’s review of GMI Research Analyzer 2.0
• Visit the GMI Research Analyzer web site

In the June, 2006 issue of issue of the Market Research Society’s Research Magazine, Tim Macer reviewed Monitor Group’s MarketSight, a web based survey analytic tool for researchers and end-users, with an emphasis on interactive hypothesis testing.

Tim liked the expert-system approach which automatically applies appropriate statistical tests, the highly intuitive interface which makes analysis quick and easy, and the simple import and setup from SPSS or SAS formats. He didn’t like the fact that it doesn’t support multiple response questions, that it works only in IE6, and that there is no local support in Europe.

Read Tim Macer’s full review of Monitor Group’s MarketSight.