Improving Communications Between Questionnaire Designers and Survey Programmers
Phil and Ken Berry of BayaSoft recently gave a presentation at the 2006 American Marketing Association Research Conference designed to "equip market researchers with the tools and knowledge to design questionnaire documents that can be easily converted into online surveys, with minimal pitfalls." If you’re working on surveys and would like a little guideance to help you improve your communications with your programmers, it’s worth a read.
The presentation is available at the BayaSoft web site.
Related Categories & Tags
learning, survey development Tags: American-Marketing-Association, BayaSoft, learning, survey development
